When it comes to fine jewellery, customisation is where a piece truly becomes personal. Whether it’s an engagement ring, wedding band, or a bespoke anniversary gift, adding personalised touches transforms jewellery from something beautiful into something deeply meaningful.
For manufacturing jewellers in Perth, like The Diamond Club, offering clients a clear menu of customisation options not only enhances the customer experience but also meets the growing demand for unique, one-of-a-kind designs. From engraving and surface finishes to two-tone metals and fully custom CAD (Computer-Aided Design) creations, these choices give customers the opportunity to bring their vision to life.
1. Popular customisation options
The most requested customisations are:
- Engraving (inside band messages, coordinates, dates) — sentimental, high perceived value.
- Two-tone metals (e.g., platinum claws + yellow-gold band) — modern look, solves colour/price tradeoffs.
- Finishes (high polish, satin/matte, hammered, brushed) — alters aesthetic without changing structure.
- Gemstone accenting (pavé, melee side stones, bezel set accents) — increases sparkle and perceived size.
- Custom shapes & CAD (bespoke silhouettes, unique gallery work) — fully custom designs.
- Ring profile & fit options (comfort fit, knife edge, flat band thickness adjustments).
2. How each option affects price, lead time & resale
- Engraving
- Price: Low–moderate (simple text cheaper than complex patterns).
- Lead time: Short (often done during final polish).
- Resale: Minimal effect on resale unless removable or reversible.
- Two-tone metals
- Price: Moderate (more labour, extra metal joins).
- Lead time: Moderate (requires careful finishing).
- Resale: Often positive — seen as premium, especially with platinum accents.
- Finishes
- Price: Low–moderate. Matte or brushed finishes add small machining time.
- Lead time: Short.
- Resale: Neutral; high polish tends to be more universally resalable.
- Gemstone accenting
- Price: Moderate–high depending on stones.
- Lead time: Longer (sourcing, setting).
- Resale: Can increase value if quality stones are used and well-set.
- Custom CAD & shapes
- Price: High (design hours, prototyping).
- Lead time: Longest (design reviews, prototyping).
- Resale: Can increase collector/brand value but bespoke shapes may limit mass resale.
3. Who asks for what?
Our illustrative bar chart shows interest by age group:
- Younger buyers (25–34) show strong interest in engraving, accent stones and custom CAD.
- Mid-age buyers (35–44) gravitate to two-tone and accent stones.
- Older buyers (45+) prefer classic finishes and subtle customisation.
4. Technical considerations & best practices
- Metals & metallurgical compatibility: When combining metals (white gold + yellow gold + platinum), ensure solder compatibility and be aware of differential wear rates. White gold needs rhodium plating maintenance.
- Stone setting & integrity: Heavier settings or multiple accent stones increase stress on the mounting; always test settings for durability.
- Engraving depth & wear: Deep engraving lasts longer but can weaken very thin shanks if not done carefully. Laser engraving vs hand engraving tradeoffs: laser is precise and repeatable; hand engraving is artisan and premium.
- Finishes & maintenance: Matte/satin finishes can show polishing marks over time; offer re-finishing services and explain maintenance intervals.
- Sizing & comfort fit: Comfort-fit interiors are popular for daily wear and reduce the need for resizing.
5. The customisation process (what customers can expect)
Typical workflow at a manufacturing jeweller:
- Consultation — style, budget, timeline (in-store or virtual).
- Design — sketches and CAD renderings for approval.
- Material selection — metals, alloys, stones, finishes.
- Prototyping — 3D print or wax model for fit/scale checks.
- Manufacturing — casting, setting, finishing.
- Quality check & handover — final polish, engraving, warranty.
Jewellery is more than metal and gemstones — it’s a reflection of love, milestones, and personal style. By embracing customisation options such as engraving, unique finishes, two-tone metals, and custom CAD designs, you can create a piece that is not only beautiful but also meaningful and entirely your own.
At The Diamond Club in Perth, our expert manufacturing jewellers work closely with clients to transform ideas into lasting treasures. Whether you’re designing an engagement ring, upgrading an heirloom, or crafting a special anniversary gift, our team ensures every detail is tailored to you.
If you’re ready to explore custom jewellery in Perth, contact The Diamond Club today and let us help you design a piece that’s as unique as your story.